Case Study

Infal — AI powered fortune companion.

We helped Infal reimagine the future of fortune telling with personalised journeys, instant readings, and a playful brand voice tuned for Gen-Z.

Downloads in 4 months 320K

Day-30 retention 38%

ARPU uplift +62%

Today’s aura Luminous Bloom

Your energy gravitates toward bold decisions. Channel it into a message, a confession, or a new canvas.

Launched in 120 days

Dual-track agile delivery with AI, content ops, design system and growth stack setup.

Experience pillars

Intuitive, emotive and habit-forming mobile journeys

Proprietary AI blends voice analysis, hand-drawn card spreads and user archetypes to deliver unique readings every session.

Fortune writers build narratives, schedule drops and monitor sentiment in real-time through an editorial cockpit.

Shareable aura cards, streak mechanics and community playlists spark organic growth without diluting mystique.

User journey

Magnetic onboarding
90-second mood quiz, audio prompt and tarot deck selection craft the first personalised reading.
Guided rituals
Daily rituals adapt to user intent — relationships, finance, creativity — each with micro-interactions.
Creator connection
Live Q&A drops, push campaigns and streak-based rewards keep retention high without resorting to spam.

Growth stack

TikTok creator partnerships, referral codes and dynamic landing pages increased conversion by 2.6x.

Behavioural segmentation, Braze journeys and personalised push templates maintained healthy streaks.

Hybrid model with premium rituals, AI chat packs and creator tip jars lifted ARPU by 62% quarter over quarter.

“ingaindev replaced three separate vendors. They delivered the core app, the AI pipeline and growth stack without losing sight of the brand’s heart.”

Selin Aksoy · Infal Co-founder

120 gün MVP süresi

+47 Net Promoter Score

0.12% Crash rate

Let’s map the roadmap, assemble the team and put real traction behind your idea.